At the TED Conference arena, the world's leading thinkers and doers give the talk of their lives, jam packed with wisdom and advice, in 18 min (or less). Read on to learn more about 7 of the best talks.
Are You Throwing Good Money After Bad?
The Sunk Cost Fallacy is a cognitive bias in which people make decisions (time, money, effort/resources) based on past costs, even when those costs are no longer relevant. In other words, people continue to invest in a failing project or venture because they have already invested time, money, or effort into it.